Google Advertising

Learned a lot about using Google Adwords and creating advertisements to show on Google. Its such a. Simple thing to create but it is challenging to fit your whole company or product into 3 or 4 lines and make an impact on potential buyers! Every word has to be precise and clean and the phrases have to flow. Your condensed message really has to grab attention but also reflect what you are selling well enough for people to stay interested. Starting out, I found it the most easy to grab attention with a sale headline of 15% off. I couldn’t think of much else and I feel like people wouldn’t be interested in my new site unless I had something to offer and differentiate from already established sites and companies. As I publish more ads I will see what works and what doesn’t. It was cool to experiment with this important part of running an online business. 

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