Category Archives: Design

Final Project 8; Brochure

DraftCR22 DraftCR2

  1. Description: This is an informational pamphlet showcasing the beauty of the country Costa Rica
  2. Process (Programs, Tools, Skills): Adobe Illustrator, Photoshop, and InDesign. I used InDesign to start my project. I set the markers for the fold and labelled each side. I then found pictures at high quality and placed those in. I organized my text and pictures with InDesign. I made the flower logo in Illustrator and placed that in the document. I used Photoshop to crop out the background of my clipped image, the pink tropical flower. I put it all together and edited. Printed on 12×18 and trimmed at AlphaGraphics Rexburg. I used a pen and a straight edge to make the fold clean.
  3. Message: Costa Rica is beautifully tropical and an adventurous travel destination
  4. Audience: Anyone looking for a place to travel, Anyone looking for adventure, People in their middle adulthood 30-55 years old
  5. Top Thing Learned: How to organize offset layout and how
  6. Color scheme and color names: Triadic color scheme using Lime, Indigo, and Brick
  7. Title Font Name & Category: High Tower Text- Oldstyle
  8. Copy Font Name & Category: Raavi- Sans Serif
  9. Word Count of copy: 277
  10. Thumbnails of Images used: Beautiful-Costa-Rica Costa-Rica-coffee Costa-Rica-National-Park-Vulcan-Eruption download escazu-map-0
  11. Sources (Links to images on original websites)

http://www.orangesmile.com/travelguide/escazu/high-resolution-maps.htm

http://en.wikipedia.org/wiki/Flag_of_Costa_Rica

http://www.desktopbackgrounds.me/costa-rica-national-park-vulcan-eruption/costa-rica-national-park-vulcan-eruption-2/

http://globerove.com/costarica/costa-rican-tarrazu-coffee/748

https://www.google.com/search?q=Beautiful-Costa-Rica&biw=1821&bih=857&source=lnms&tbm=isch&sa=X&ei=bBQXVYnsK4mWoQS1sYL4Ag&ved=0CAYQ_AUoAQ&dpr=0.75#imgdii=_&imgrc=NB0DnKKtHDWIGM%253A%3BwofuHOT6XueXhM%3Bhttp%253A%252F%252Fwallpaperswiki.org%252Fwp-content%252Fuploads%252F2012%252F10%252FBeautiful-Costa-Rica.jpg%3Bhttp%253A%252F%252Fwallpaperswiki.org%252Fbeautiful-costa-rica%252F%3B2800%3B2100

Project 7 Web Page

Web Page

  1. Description: This is a web page I made in Notepad++. I made it using HTML and CSS files. The CSS links to the HTML.
  2. Process (Programs, Tools, Skills): I had previously created a draft HTML for an activity project. It was similar to this and I made it from scratch. I then created a CSS file and linked it to the HTML one. I cropped my logo in Photoshop and saved it as a PNG on the web page. I then wrote a description of how I designed my logo and the thought that went into it.
  3. Message: I want the page to look sleek and professional. I could only do so much with basic coding knowledge but I think it does a good job at sending the right message. Black is always clean and the crisp light bulb logo adds to it
  4. Audience: My audience is anyone looking for a graphic designer. It’s more to showcase how far I’ve come in my learning in such a short period of time. Any employers
  5. Top Thing Learned: The top thing I learned was how to link the images and the pages. i had it right once or twice, but changes in the code made me really familiar in what to do! I learned that I had to change the file names on the Notepad and in the file folder so that they would stay linked.
  6. Color scheme and color hex(s): I used a monochromatic scheme of purple. There are only two shades of purple and there is black, white, and grey. Colors used: Black #000000 White: #FFFFFF Grey: #414141 Purple: #90258d and #cc36c5
  7. Title Font Families & Category: Times New Roman, Serif
  8. Copy Font Families & Category: Verdana, Sans Serif
  9. Changes made to the CSS: I changed the colors of all the elements. I added in more detailed commentary. I changed the BYUI Comm blog to my own blog. I switched out the old logo for my own. I added a comments (3) in the code
  10. Word Count: 247

Project 6: Stationery

Letterhead

P6MakenziHolland2

Business card (small layout)

P6MakenziHolland

Business card (large layout)

P6MakenziHollandL
Description: Integrated business cards and letterhead made with personal logo.

Process (Programs, Tools, Skills):

I used Adobe Illustrator to create a business card (front and back) and also a letterhead. I used the Pen tool to make the light bulb logo and also the curves on the letterhead. I usd shapes to make the gradient on the front of the business card. I exported these to jpg. format and tweaked the letterhead file in InDesign.

For the letterhead, I wanted the purple header to be transferable across documents so all the information is on the header shape. I also added a watermark, a light copy of the logo design at 15%. This was a trickier task, the letterhead in general, because I wanted it to be similar to the business cards but still simple enough.

Business cards were fun to make. I wanted the logo to be repeated and seen in different colors. Its a simple, catchy, yet versatile logo that can be modified but still constant. My idea with the light bulb was to associate it with ideas, that’s why Ideas is the first word in the tagline.

Programs/Tools Used: Adobe Illustrator & InDesign

Message: Personally, I want to come across as a professional woman that can put creativity onto paper. That’s where the black, gray, and purple play in. Purple is feminine but not overwhelming and goes well with black and gray.

Audience:  Anyone in need of a designer or creative mind

Top things learned: I learned how to repeat the logo in different but eye catching ways. I also learned how to group and unite objects, which makes it easier to move things around in the project. I learned how to better use the Pen tool also.

Color scheme: Monochromatic Colors: Violet

Title Font Name & Category:Courier New, Decorative

Copy Font Name & Category: Coranto 2, Oldstyle & Corbel, Sans Serif

Project 4 Montage

MakenziHolland-P4-Train

  1. Description: Spiritually themed Montage project
  2. Process (Programs, Tools, Skills, Steps taken while designing): First I sketched like 3 pages worth of sketches to find out what I wanted to do for this assignment. I had a vision of what I wanted but it didn’t completely match up. I used Photoshop to assemble the photo montage, skimmed the internet for photos. I wanted there to be balance in the points of focus so the images are separated out. I got rid of the grey background behind the woman and faded the hard edges with Layer Masking. I sharpened the image with the filters, none of the other filters had  place on the project.
  3. Message: Nature and God are interconnected
  4. Audience: Young adults and teens
  5. Top Thing Learned: I learned how to mess with the layer masking. It matters which photo is selected to manipulate it. I also learned some more shortcuts and used the A LOT. I learned the move tool shortcut, which is (V), and also how to switch the colors on the brushes with (X). These helped me move through my project a lot faster and with less frustration.
  6. Filter / Colorization used and where it was applied: Sharpen, applied to water background
  7. Color scheme and color names: Split Complementary- Blue, Green, Brick
  8. Title Font Name & Category: Sarina Regular, Script downloaded from Typekit
  9. Copy Font Name & Category: Coranto 2 Regular, OldStyle downloaded from Typekit
  10. Thumbnails of Images used:pines water woman
  11. Sources: Facts Vita Blog- http://www.factsvita.com/wp-content/uploads/2014/01/Rosario-Dawson-1024×819.jpg

Big Background- http://bigbackground.com/wp-content/uploads/2013/07/pool-water-background.jpg

Turnt Layout- https://s-media-cache-ak0.pinimg.com/736x/bf/66/10/bf661044b1a01cfce9a3eaec3c50c339.jpg

Again, these are not my photos. Just grabbed them from a web search.

Project 3 Photodesign

P3MakenziHolland

  1. Description: This is a project where I took high quality photos, edited them in Photoshop to be more vibrant, and added text and other visuals to improve the photo.
  2. Process (Programs, Tools, Skills, FOCUS principles): DSLR Powershot SX520 camera used for photos, Photoshop used. First i checked out a camera from the library and then took a few photos from around campus, then I walked up toward my apartment which is right by the temple. I got many quality shots from both areas, but especially the temple. I brainstormed ideas from all the photos I took that had potential for an interesting design piece. I sketched my ideas. Then I chose a Tetradic color scheme because most of those colors were already in the photo. I used the ellipse tool quite a bit in Photoshop. I increased  the vibrance and contrast to the photo to brighten it up and make the colors pop.
  3. Message: Kind of obvious, but “Families are forever” is the message, and you can do that at the temple in the picture.
  4. Audience: Younger teens, age 10-16, Young Women/Men age The bright colors in the design on the right make it a piece for a younger crowd, but it stills looks polished which is appropriate for the temple and the setting
  5. Top Thing Learned: I learned an important point in editing pictures. That is to make a copy of the picture so you can edit it without damaging the original. I also learned a bit more about using a more professional camera than just my smartphone. I learned how the changes in the edited photo can make a big difference and they aren’t huge complicated edits either.
  6. Color scheme and color names: Tetradic color scheme used with Green, Yellow, Purple, Red
  7. Title Font Name & Category: Merriweather Regular, Oldstyle
  8. Copy Font Name & Category: Sarina Regular, Script
  9. Thumbnail of original, unedited image insertedVisual Media PhotoShoot 048
  10. Date and location you took the photo(s): Monday February 2nd 2:30-4:30, Rexburg LDS Temple, BYU-I campus, Devotional.

P3 Activity: Photography

Outside 2

Light 1: Outside

Inside 1

Light 2: Inside

398Temple

Focus 1: Foreground

400Temple

Focus 2: Background

RuleOfThree 1

Composition 1: Thirds

Lead 1

Composition 2: Lead

Photography Process:

For the Light pictures, I couldn’t get too much light at the Rexburg LDS Temple but I thought it was an interesting take on the sky, how it is white against the greyish temple. The indoor picture was much better, I took it right after Devotional and there is a soft light set up to shine on the flowers so it worked out for a beautiful snap of the bouquet arrangement. I love the white green and color of the wood all in the same picture.

For my Focus pictures, I’m sad to say I couldn’t get a great shot of foreground/background blur. I tried and this was my outcome. Not much more to say, but it was another interesting take on the view of the temple nearby me.

For the Composition pictures, I took a picture of the statue in front of the Smith/behind the Manwaring. The eyes of the statue are on the line of the top third. The subject is also facing in toward the center of the photo. The second photo of the Temple shows the steeple in the first third coming from the left with part of a tree in the right third. Trees are offset from the middle also, to keep the photo balanced and throw some color in.

Overall, I learned how to better orient my photo subjects so they are more visually appealing and not awkward in the center or facing the wrong way. I was amazed with the quality of the PowerShot that I checked out so it was great to get some quality photos in my files.