Three different logo’s for a local company at home in California. Process:Programs/Tools Used: Adobe Illustrator Message: Kathy’s Little Cakery is a modern, fun, and competent bakery for your wedding and special occasions. Audience: Engaged couples, mainly young adult women. Women looking for reception cakes and treats. Top Thing Learned: Grouping objects together, changing vector anchor points, playing with colors and their tones/tints. Color scheme: top logo: Triadic- blue, yellow, red; middle logo: Monochromatic- Violet; bottom logo: Monochromatic- Teal
Top Logo – Font #1 Name & Category: MarketOT,Script
Top Logo – Font #2 Name & Category: Expo Sans Pro, Sans Serif
Middle Logo – Font #1 Name & Category: Museo Sans Rounded, Sans Serif Middle Logo – Font #2 Name & Category: Madre Script, Script
Bottom Logo – Font #1 Name & Category: Azo Sans, Sans Serif Bottom Logo – Font #2 Name & Category: Monotype Corsiva, Script
How the logo represents the company: The logo on top was my first try and it turned out good but the last two were a lot better. They represented Kathy’s wedding bakery better. They are more professional and modern, a little bit fun with the colors but send a better message about the company. The first one is a little childish. Overall, the bottom two represent Kathy’s bakery well.
Votes on favorite logo: Top Logo =3 ; Middle Logo =7 ; Bottom Logo =9;
I really liked elements from all my logos! I like the middle and last one the most. Both were simple and cut. I think the last two were more professional and represented the company better than the first.
Wednesday, we had an assignment in class to go out of the classroom and write about something descriptively. I didn’t go too far, just outside the classroom and I decided to write about the art on the walls. Here is what I would communicate about these pieces in writing:
The white walls are blindingly blank. Not much hangs in the fluorescent lit hallway. Around one corner, there quietly hangs two brightly colored collage paintings. The paintings jump of the walls with tones of yellow, magenta, and violet, reminiscent of a summer sunset. The silver frames cannot contain the paintings’ vibrance. The blended colors are the only contrast in a white hallway filled with white people. Relentless traffic, never stopping, paintings never truly appreciated.
All these things were what i gathered from observing these photos and the hallway where they are situated. They are beautiful paintings made by students and are interesting to study. The message they send is a bright one. The paintings are full of cultural images, mostly Native American caricatures. They’re cool! And that’s what I wrote about them for feature story practice in my Comm writing class.
Here is the first advertisement I was able to have published. I won a contest among the many graphic design classes in high school, so my work was plastered all over the place at school, online, and in the community to advertise this dance production. The show is kind of a big deal in he Rocklin area. There are two high schools that are highly competitive in sports, including dance. Both schools have nationally recognized teams and many girls in high school are highly involved in dance instruction. I think that that area had an exceptionally high volume of dance participants, so it was cool that my poster was selected to represent our schools production. It was also interesting because the highest level dance team from the opposing nearby school also participated in our schools presentation as well, so it was a piece that tied two rival schools together. I’m really proud of this piece because when I first started conjuring up ideas for what the poster should look like, I was just messing around and playing with fun ideas. The fun idea seemed to work and when my instructor saw it, she immediately saw that it was above the others. Not to toot my own horn but it looked pretty awesome compared to the other creations. I was surprised to find that my fun idea was now posted on every blank wall around the campus and it was a different feeling that i liked being able to say “Hey, I made that!” when others commented on the poster. Overall, it was an interesting building experience!