Tag Archives: snapchat

Making Your Business Social Media Friendly

SOCIAL MEDIA IS EVERYTHING. How else do you expect to be found and to grow? I think it is absolutely vital to have social media connections from your products site to your social media. If people find your site and want to see more they will got o your social media. If someone finds you on social media they may go to your site if they are really interested in what you have to offer. Websites are found through social media and through your network of friends. I rarely come across a random AWESOME site or product on my own, its usually through those I know and follow personally and online. To get your site’s social media off the ground, first you have to find out who is looking for your product or service. Who is in the market to buy? Now where do they go online? Is it Facebook, Snapchat, Instagram, blogs, Pinterest, etc. Now what are they looking for and what do they like or not like, what are the demographics? This is important info to find if you want to be able to target your dream customer. You have to know them first!

Some important tools for finding out these things

  • Google Trends- who is searching what at what time of year/week/day/hour and where are they at?
  • Google Analytics form your website-this has tons of information for you to get to know your users.
  • Search out the competition- what are they doing right and wrong? How can YOU do better? Then go make it happen

Other tips for creating Social Media content: If you want to get a greater following you have to be posting at least once every 2 days, once a day ideally. It also takes about a year to create a substantial amount of content for your site and to get going. You have to be dedicated to putting that work in. Always use action words in descriptions and ads, it invites potential customers to take action and to come and see what you are talking about. -Buy, Purchase, Subscribe, Share, Shop Now… etc.

 

These are all things to consider when starting out in social media marketing. Good luck to you and I!

EDM: New Music Releases and Other Noteworthy Artists

A new sub genre of music has recently risen in popularity in the last few years. Some know it as EDM (electronic dance music). Although EDM is a sub genre, there are many similar sub sub genres to it as well. These include trap, deep house, dubstep, and many other variations. I love all these! My personal Soundcloud account is full of all kinds of EDM music. This is funny because I am NOT  a rave kind of girl or a partier in any sense. I am pretty introverted and like my circle of close friends. There isn’t too much that appeals to me about going to music festivals for EDM that are riddled with drugs, weirdos, and close sweaty bodies. Aside from me being borderline antisocial, I like this genre of music and follow it regularly. I would have to say my favorite artist is Dillon Francis, straight up! I also find quality mixes from Steve Aoki, Diplo, Yellowclaw, and Caked Up.

First, I think their stories are pretty cool! Dillon Francis is my fave, so we’ll start there. I don’t know too much on his back story but I do know how he markets himself. Dillon Francis has an Instagram account and a Snapchat where his stories are public. Francis uses good PR skills to connect with his fans. His IG account includes funny videos making fun of “real facts” and are just totally random. This may not sound like a great marketing strategy but the target market is teens and young adults, so the nature of the videos match up. Totally random and smart-alecky. It’s so entertaining! Francis also posts pics from his concerts with oh so cool filters and captions. These are to promote his tour. His Snapchat story is quite the hoot as well. Snapchat(dillonfrancis)

Both Steve Aoki and Diplo are amazing artists as well.  Aoki has started his own record label called Dim Mak. It’s interesting because Dim Mak actually means “touch of death”. Cool or threatening? Either way, Aoki has become famous around the world for his music. This is quite the anomaly because music is generally regional within reason. Since most EDM music has no words or any significant language to it, its mostly beats, the music is transferable across languages and regions. Diplo has started a similar career. He too travels around the world for shows and has also created his own label, Mad Decent. With this he can promote his work and sell clothing and other products to label himself and his work.

Some people might think that these artists are just punks who make repetitive and annoying music, but obviously they’re doing something right! This music has rocketed in popularity. Many EDM type songs are seen in the top charts and many new pop songs coming out have electronic elements to them, incorporating the electronic sound into parts of the songs. Whether you like it or not, EDM is coming to the forefront of music. Its great music to gt you going, perfect for a workout session to get you pumped, or just good listening!

Here’s some cool links! You might wanna check them out if you want to be one of the cool kids

Diplo’s new album with Skrillex https://soundcloud.com/jacku/sets/skrillex-diplo-present-jack-u

Dillon Francis on Soundcloud https://soundcloud.com/dillonfrancis

Dillon Francis remix of “Where Did I Go?” https://soundcloud.com/dillonfrancis/monsta-where-did-i-go-dillon

Dillon Francis “Not Butter” https://soundcloud.com/dillonfrancis/dillon-francis-not-butter

Awesome Two Hour Mix from Aoki and Torro Torro on Diplo’s BBC Channel “Diplo and Friends” (I love these two hour mixes! Great for a workout if you find a good one, then you don’t have to click through bad songs, its all good and in one song!)

https://soundcloud.com/steveaoki/bbc-diplo-friends-mix

https://soundcloud.com/torrotorro/torrotorrobbcr1xdiplo

Steve Aoki’s “Boneless” remix with Chris Lake and Tujamo https://soundcloud.com/steveaoki/steve-aoki-chris-lake-tujamo-delirious-boneless-feat-kid-ink-reid-stefan-remix

Disclaimer: Not my photo, and all music is not guaranteed to be 100% squeaky clean. Listen at your own risk. Feel free to comment any corrections also.